Wednesday, August 23, 2017

NAZA Kia Previews the All-New Kia Rio over in East Malaysia, Starting with Kuching, Sarawak



Recently, Naza Kia, distributors for Kia vehicles in Malaysia, introduced the all-new Kia Rio over in East Malaysia beginning with Kuching, Sarawak (at the Viva City Mall). This was done just a few weeks after the Malaysian official launch of the Rio. The reason why Naza Kia has chosen to do a proper launch event over in Sarawak is that there has been increasing demand for Kia vehicles over in East Malaysia especially their SUV models. So while the Rio isn't a SUV, it is a decision by the company to showcase the brand with the launch of the Rio.


The Kia Rio is powered by a 1.4 MPI DOHC engine with D-CVVT. The engine is mated to a four-speed gearbox (quite a simple, old school gearbox) and produces 100ps and 133Nm of torque from just 4,000rpm. It is now available in a 5 door, 5 seater hatchback. It comes equipped with an audio system with 5-inch LCD touchscreen and Bluetooth connectivity, fully automatic air-conditioning, and 60:40 folding rear seats that provides flexibility in terms of carrying stuff. It also comes with other conveniences such as keyless entry, push start button, powered windows, and automatic headlights with static bending lights and even LED daytime running lights.

The Rio offers an impressive array of safety features which include six airbags strategically placed up front and at the sides of all passengers, ISOFIX baby seat mounts, speed sensing automatic door lock, impact sensing automatic door unlock, rear sensor, and active safety systems like ABS, ESC and HAC. The Rio is well equipped for a car of this size, and price.

The All-New Kia Rio is offered in four different colours – Clear White, Signal Red, Smoke Blue and Silky Silver – and available at KIA showrooms nationwide. Prices over in East Malaysia are from approximately RM81,772++. 



MEDIA RELEASE
NAZA Kia Malaysia Brings the All-New Kia Rio to East Malaysia
 (From left to right) En Nazman Yusof, Head of Company, Naza Kia Malaysia Sdn Bhd and Mr BP Hong, Executive Director, Yu Lee Hong Motors Sdn Bhd at the introduction of All New Kia Rio at Kuching, Sarawak.


Kuching, August 18, 2017 - Continuing its momentum into 2017, Naza Kia Malaysia, the
official distributor of KIA vehicles in the country, today introduced the All-New Kia Rio in East
Malaysia, starting with Kuching, Sarawak. Emanating the KIA brand identity, the All-New Kia Rio
is the fourth generation of the globally popular range and also making an appearance at launch
are Kia’s highly sought-after SUVs, the New Sorento HS Turbo Diesel and the New Sportage
GT Turbo Diesel, which were first introduced to the local market in April.

The All-New Kia Rio has been given global recognition for its modern, stylish and robust yet
premium appearance over its predecessors. The completely restyled design of the All-New Kia
Rio a fun and practical hatchback for city dwellers. Its innovative, sleek and aerodynamic design
aims to be a crowd pleaser.

Speaking at the launch of the All-New Kia Rio, Nazman S. H. C. Yusof, Head of Company,
Naza Kia Malaysia Sdn Bhd said, “Though the third-generation Kia Rio was popular among
Malaysians with its design, good build quality and interior features, the All-New fourth-
generation Kia Rio is set to build on those strengths, and take it up a notch further by combining
said features with improved spaciousness, which gives it a dash of practicality on top of its good
looks. The All-New Kia Rio offers customers a balanced product that combines everyday
practicality together with a grand design and efficiency,” he added.

The All-New Kia Rio’s recent prestigious win at iF Design Award 2017 for outstanding product
design further amplifies one of Kia’s global bestsellers’ brand new bold and innovative design.
The All-New Kia Rio’s aggressive stance coupled with a modern, efficiently-packaged cabin
fitted with infotainment and safety technologies earned itself a an esteemed award in the
Product Design category.

Nazman further commented, “For East Malaysia, the Kia models in the local market has grown
year-on- year. Seeing this increasing demand especially for SUVs in East Malaysia, we made
the bold decision to make Kuching a springboard for other models to further strengthen Kia’s
position here.”

“The acceptance of the Kia models in East Malaysia has been accelerating since we made our
presence here in Kuching more than 15 years ago. We are happy to see a positive market
response and hope that this will increase our presence in Kuching,” he added.

The new bold dynamic design of the All-New Kia Rio begins from the front with the redesigned
lower bumper and the sleek integration of the headlamps and the trademark ‘Schreyer’ tiger-
nose grille. The design language of the All-New Rio speaks sculptured by the wind instead of
penned in the studio with a solid body volume and slim side glass giving it a wide, taut
appearance. At the rear, the unique tail lights are immediately distinguishable as a Rio while the
tailgate handle also doubles as the housing for the rear-view camera.

The interior of the All-New stylish and agile Kia Rio has been extensively redesigned with the
layout of the dashboard, giving the car with a sportier, more driver-focused design and a more
premium character. The arch-shaped dashboard, sculpted in three dimensional geometric
curvature, emphasizes a spacious and airy interior. The centre of the dashboard comes fitted
with a floating-type audio system with 5-inch LCD touchscreen and Bluetooth connectivity,
emphasizing the latest technology in a trendy modern styling.

The interior further boasts practicality with its fully automatic air-conditioning, and its 60:40
folding rear seats that provide even more storage space than before. It also comes with other
conveniences which the market has come to appreciate in a car of this segment such as
keyless entry, push start button, powered windows, and automatic headlights with static bending
lights and even LED daytime running lights.

The All-New Kia Rio is powered by a 1.4 MPI DOHC engine with D-CVVT. The engine is mated
to a four-speed gearbox and produces 100ps and 133Nm of torque from just 4,000rpm. With
seating capacity for five people, the all-new Rio also offers an impressive array of safety
features.

Safety features of the All-New Kia Rio include six airbags strategically placed up front and at the
sides of all passengers, ISOFIX baby seat mounts, speed sensing automatic door lock, impact
sensing automatic door unlock, rear sensor, and active safety systems like ABS, ESC and HAC.
The All-New Kia Rio is offered in four different colours – Clear White, Signal Red, Smoke Blue
and Silky Silver – and available at KIA showrooms nationwide.

Apart from the All-New Kia Rio, Naza Kia Malaysia once again pushed the envelope of diesel
vehicles locally with the introduction of the New Sorento HS Turbo Diesel and New Sportage GT
Turbo Diesel in East Malaysia, only a few months after its initial launch in April.

The diesel-powered variants of the Kia Sorento and Kia Sportage are powered by the 2.2 CRDi
(Common Rail Direct Injection) and 2.0 AWD GT CRDi engines that deliver 440Nm and 400Nm
of torque accordingly. The improved fuel efficiency for both models can result in traveling close
to 1,000km on a full tank.

"We are convinced with the advanced automotive technologies and upgraded top range
features of these two new variants of the Kia Sorento and Sportage will provide customers even
greater ownership value and satisfaction. The new award winning models are highly-developed
with a premium level interior, an award-winning exterior design, riding comfort, excellent fuel
economy with a more efficient choice of engines and of course good overall performance being
“class above” competitors," said Nazman.

Commenting on the encouraging growth of Kia models in East Malaysia, he added, “For East
Malaysia, the Kia models in the local market has grown year-on- year. Seeing this increasing
demand especially for SUVs in East Malaysia, we made the bold decision to make Kuching a
springboard for other models to further strengthen Kia’s position here. We are aware that East
Malaysia is a growing market with strong potential. Given its wide and rugged terrain, this is a
good opportunity for Kia’s SUVs to be in the East Malaysia market as the SUVs not only handle
these types of roads well, but make the journey comfortable and safe. Additionally, diesel is
fuel-efficient and gives value-for- money to consumers. This is where the New Sorento HS Turbo
Diesel and the New Sportage GT Turbo Diesel fit the bill perfectly.”

The New Sorento HS Turbo Diesel comes in Clear White, Aurora Black Pearl and Silky Silver.
Meanwhile, the New Sportage GT Turbo Diesel is available in Mercury Blue, Fiery Red, Snow
White Pearl and Mineral Silver. Both models come with five-year unlimited mileage warranty.
“Terms and conditions apply.

In conjunction with the 60th Merdeka celebrations around the corner, Naza Kia Malaysia has
prepared a special Merdeka Sale throughout the month of August for the KIA Sportage GT and
KIA Cerato 1.6 SX models, complete with added privileges. Every purchase of either the KIA
Sportage GT (at RM126,388) or KIA Cerato 1.6 SX (at RM88,888) during this Merdeka month
will come with these privileges:

 3 Years Free Maintenance Service – includes parts and labour fees for a hassle-free
car maintenance experience.
 Access to Sky Lounge – Free exclusive access for owner and a guest to premium
facility at Subang Skypark.
 5 Years Warranty – Worry-free ownership experience with unlimited mileage.
These Merdeka deals are available for a limited time only and valid at all Naza Kia showrooms
nationwide from now until 31 st August 2017, while stocks last.

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